Setting the pace
Zara • Inditex •
Zara • Inditex •
Client: Criteo
Recipient: Zara (Inditex)
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Position Criteo as a strategic partner, for Inditex brands and their quest to ‘give customers what they want’.
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Mini fashion magazine in the style of Zara. With supporting articles, stats and quotes. All demonstrating how they can better understand their customers with Criteo’s help.
Close ups
On this project I worked on the concept with a writer, then led the design through to print production. A soft touch cover and uncoated stock were used alongside offset, airy layouts. More synonymous with high end fashion magazines. This was to help make the content easy to digest and to tie in with Zara’s style.